Man in hat in desert

Our Story



Our roots in Alberta go way back. Since 1963 we've been supplying adventurers with the gear and clothing that make the outdoors more memorable.

Like you, we’re outside as much as possible, and we understand that fresh air and exercise aren’t the only reasons to go. Outdoor activities are essential to recharging your mind, nourishing your soul, and lifting your spirit.

Sharing experiences outdoors also helps us all reconnect — with nature and each other — one unforgettable moment at a time. 

We’re proud of our Alberta heritage and we're happy to help keep you warm, dry, and comfortable, every step of the way.